WZL is an artist from China who lives in the capital city Beijing. In 2003 WZL designed a toy that only exists of a head(!) If he was serious about his design or that he was making fun of the designer toys culture has not been clear. He named the toy after himself 'I, WZL'. Two years later the toy obtained a body. Since then it became quite a success.

I, WZL has been the first designer toy designed and produced in China.

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